PK Mutch (Petra), Founder, Eve-Volution Inc., is deeply committed to transforming society through the power of innovation and entrepreneurship.
Eve-Volution is a B-Corp certified enterprise that seeks to advance equity and inclusion in the innovation economy. Eve-Volution was recognized as a 2017 “Best for the World” B Corp in the Community Development category.
Petra is also the publisher of LiisBeth, a 2017 Canadian digital publishing awards nominated magazine that serves as the convener and voice of now over 2500+ entrepreneurial feminists globally who intentionally design enterprises focused on leveraging the power of enterprise and feminist theory, values and practices to help make the world a more inclusive, safe and just place for all. She is also is a certified Growth Wheel business results coach, Lean4Flourishing First Explorer, and Feminist Business Model Canvas design and implementation facilitator, and holds an EMBA from the Rotman School of Management.
LiisBeth is a founding producer of the Entrepreneurial Feminist Forum—an educational, collaboration and resilience-crafting conference for entrepreneurial feminists of all genders.
Petra’s work was recently recognized in the Canada 150 Women: Conversations with Leaders, Champions and Luminaries book which was published November 2017.
Before launching Eve-Volution, Petra served as Executive Director, OCADU Imagination Catalyst, where she re-designed, renewed, and better-aligned efforts to support, train and coach “internet of things” and industrial design-centric entrepreneurs in “the art of the start”. Petra has also held the position of Entrepreneur-in-Residence, University of Guelph, and founder and CEO of the awarding winning Fifth Town Artisan Cheese Company. She also had an 18-year career as a senior publishing executive.
Petra brings ten years of public and private enterprise board experience including The Greenbelt Foundation Advisory Board (to present), the Dean’s Advisory Board at the Rotman School of Management (to 2014); Queen’s University Centre for Responsible Leadership; the Canadian Nature Conservancy (National Board), and ZooShare.ca Vice-Chair of the Board at OCADU.
Petra identifies as a cis-gender, hetero, white-European newcomer single parent and acknowledges her cultural privilege.